Steven E. Wilcox

OAM: On A Mission

Websites Design x Social Media Graphics
https://oamsurf.com/

Scope of Work:
• Perform website audit for UX / UI enhancement needs.
• Execute action items identified in website audit.
• Curate/create and align all website catalog imagery to create continuity throughout the online shopping experience.
• Update website content to align with company initiatives (Product / Brand / Athlete etc).
• Graphic Design needs: Build graphics promoting the “roots” of the brand’s history.
• Distribute graphics across social media and website to increase social media oriented web traffic and improve brand presence / digital sales.

Website Development & Photography

NEW WEBSITE COMING SOON

Brand Manager / Photographer / Content Manager
https://thesacredcrafts.com/

Scope of Work:
• Develop Video / Photo Creative Brief for first brand collection story in Thailand.
• Work with contract agency to finalize branded logo development.
• Develop overall digital content look and feel for 2019.
• Work with CEO to determine all content related assets.
• Develop, either single handed or with team, all assets needed.
• Travel with USA team to Thailand for first collection story.
• Produce all camera work and content capture.
• Plan each day and ensure equipment and teams are coordinated.
• Daily organization of content backups. Storage and distribution of final assets.

For more insight into this project please visit: https://www.sonofabeachphoto.com/thailand

WEBSITE DEVELOPMENT / BRAND STRATEGY / DIGITAL GO-TO-MARKET STRATEGY

www.heartofheartclothing.com

Scope of Work:

• Design and Develop all aspects UI/UX interface of company website via Shopify

• Design landing pages, build email list, initiate email marketing campaigns.

• Graphic Design

• Copywriting

• SEO

• Consult on Go-To-Market Strategy, Advise Strategic Partnerships.

• Align brand values and develop the company brand voice in coordination with the Founder’s Vision.

EXECUTIVE PRODUCER / ACCOUNT MANAGER / EVENT PHOTOGRAPHER
hdvest.com

Scope of Work:
• Work with HD Vest Marketing team to execute content needs for the company’s annual symposium event at the Porsche Center in Long Beach CA surrounding the innovations and changes coming to the Financial Services Sector.
• Steven and his team we’re contracted to produce the following items:
• 0:90 Second highlight reel of the event.
• 5:00 minute recap video highlighting key information shared throughout the event.
• Facebook Live broadcast of the entire symposium discussion.
• Event Photography

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Image selects and links to the videos produced are available on this page. If you’re interested in learning how your event can capture such content and imagery for your marketing efforts, contact Steven and his team by email at stevenewilcox@gmail.com

RUSTY USA

CATALOG PRODUCTION MANAGER
https://us.rusty.com/

Scope of Work:
• Create all USA based content in line with brand direction.
• Create and design USA specific brand deck for men’s business and women’s business.
• Create and manage the production and printing of all seasonal catalogs, including photography of all lifestyle and studio imagery.
• Design catalog layout, color correct, crop, and manage assets accordingly.
• Distribute catalog in both print and digital formats to the Rusty sales team and retail partners.

Request Copies

MARKETING MANAGER
filtrateeyewear.com

Scope of Work:
• Work with CEO and E-Commerce team to develop digital strategy for sales growth plan, content development and creation that supports ongoing digital marketing efforts.
• Work with ambassadors, contractors and content creators as a point of contact for contracts, workflow, payments, promo product, collaborations and photoshoots.
• Work with accounts, sales reps, agents and distributors to ensure they have access to all the marketing resources.
• Manage all content updates on website and work with E-Commerce team to implement promotions and post new content.
• Prepare digital media for E-Commerce team, Access paid media dashboards as needed according to the direction of E-Commerce team.
• Post and moderate content on social channels according to the brands global digital strategy which includes management of digital content, online community and customer list.
• Drive email marketing strategy though various product & brand campaigns.

BRAND MANAGEMENT / TRADE MARKETING / PROJECT MANAGEMENT / ACCOUNT MANAGEMENT
oakley.com

Scope of Work:
• Coordinate all aspects of quarterly POP executions for the wholesale action sport division of Oakley’s. wholesale channel. Responsibilities included: creative selection, POP production, POP distribution, in-store merchandising directives, tradeshow.
• Launch of Oakley Prizm Snow Goggle media and instore marketing efforts through work with Oakley Partner mountains.
• Execute re-brand overhaul from "Disruptive by Design" brand campaign to "One Obsession" marketing campaign and other global brand initiatives across North America.
• Assist Regional Channel Sales Managers, their respective reps, as well as field marketing team with tools to activate and share brand/product stories at local, regional, national and international events/trade shows.
• National fixture distribution and repair; local brand activations for sales account marketing support.

BRAND MANAGEMENT / TRADE MARKETING / PROJECT MANAGEMENT / ACCOUNT MANAGEMENT
quiksilver.com

Scope of Work:
• Coordinate and execute marketing projects for Quiksilver, across North America (CAN, USA, LATAM) in all channels of company's wholesale distribution network.
• Projects included Trade-show graphics, In-store brand build-outs, content refresh's across key accounts, video content management, Point of purchase items to drive product sell through, sales meeting visuals and executive presentations.
• Problem solved during a period of turmoil as Quiksilver files Chapter 11 bankruptcy through initiation of new programs and processes to streamline and create a more efficient and effective Go To Market (GTM) strategy.
• Executed multiple projects across multiple channels including: seasonal POP production, national fixture conceptualization and distribution, marketing strategy, in-store branding, event support, invoicing, budgeting, ROI tracking.
• Use and maintain an extensive network of vendors to leverage marketing dollars in the most effective spaces to reassert Quiksilver as the #1 board short company in North America.
• Manage a team of interns to support day to day GTM operations as well as plan and utilize team to execute company/marketing events.

BRAND MANAGEMENT / TRADE MARKETING / PROJECT MANAGEMENT / ACCOUNT MANAGEMENT
dcshoes.com

Scope of Work:
• Coordinate and execute marketing projects for DCshoes across North America (CAN, USA, LATAM) in all channels of company's wholesale distribution network.
• Projects included Trade-show graphics, In-store brand build-outs, content refreshes across key accounts, video content management, production of POP items to drive product sell through, sales meeting visuals and executive presentations.
• Problem solved during a period of turmoil as Quiksilver INC. files Chapter 11 bankruptcy through the initiation of new programs and processes to streamline and create a more efficient and effective Go-To-Market (GTM) strategy.
• Use and maintain an extensive network of vendors to leverage marketing dollars in the most effective spaces to reassert Quiksilver INC. as the #1 action sports company in North America.
• Manage a team of interns to support day to day GTM operations as well as plan and utilize team to execute company/marketing events.

BRAND MANAGEMENT / TRADE MARKETING / PROJECT MANAGEMENT / ACCOUNT MANAGEMENT
roxy.com

Scope of Work:
• Coordinate and execute marketing projects for Roxy, across North America (CAN, USA, LATAM) in all channels of company's wholesale distribution network.
• Projects included Trade-show graphics, In-store brand build-outs, content refreshes across key accounts, video content management, Point of purchase items to drive product sell-through, sales meeting visuals and executive presentations.
• Problem solve during a period of turmoil as Quiksilver Inc. (parent company to Roxy) files Chapter 11 through the initiation of new programs and processes to streamline and create a more efficient and effective Go To Market (GTM) strategy.
• Executed multiple projects across multiple channels including: seasonal POP production, national fixture conception and distribution, marketing strategy, in-store branding, event support, invoicing, budgeting.
• Use and maintain an extensive network of vendors to leverage marketing dollars in the most effective spaces to reassert Quiksilver Inc. as the number 1 action sports company in North America.
• Manage a team of interns to support day to day GTM operations as well as plan and utilize team to execute company/marketing events.

CONTENT CREATION / WHYGEN BRAND AMBASSADOR
View Content Work here:
whygen.co
Whygen.media

Scope of Work:
• Create Photo and Video Content.
• Freelance Content Writer for blog post, website copy, landing pages, image captions, social postings etc.
• Distribute content across multiple media outlets (FB/IG/Youtube), to raise awareness around global causes.
• Volunteer and fundraising for non-profits.
• Work with artist, athletes, influencers, artist and global organizations to spread awareness of the needs facing out planet.  

WEBSITE DEVELOPMENT / BRAND STRATEGY / DIGITAL GO-TO-MARKET STRATEGY / CONTENT CREATION
taylordcrowns.com

Scope of Work:
• Design and Develop all aspects UI/UX interface of company website via Shopify 
• Design landing pages, build email list, initiate email marketing campaigns.
• Graphic Design
• Copywriting
• SEO
• Consult on Go-To-Market Strategy, Advise Strategic Partnerships.
• Align brand values and develop company brand voice in coordination with the Founder’s Vision.

PROJECT MANAGER: WEBSITE DEVELOPMENT / CONTENT CREATOR / ECOMM PHOTOGRAPHER
thebuddhacompany.com

Scope of Work:
• Managed and executed, from start to finish, the build and launch The Buddha Company website which includes more than 200 individual products, custom delivery functionality for users, and customer account profiles for returning users.
• Work with developers to design, curate, and provide client with an online store presence that aligns with the company’s brand ethos while maintaining functionality and ensuring a seamless user experience.
• Create all eCommerce product photography for more than 200 products. Includes color correction, crop and watermarking.
• Manage digital Go-To-Market strategy with executive Leadership from the brand/client.

FILM PRODUCTION ASSISTANT / CONTENT PROJECT MANAGER
mybpstation.com

Scope of Work:
• Worked on set in a support role, providing assistance to crews of various departments.
• Task include helping out with the construction of sets, keep wardrobes in order, perform general office duties, set resets, manage equipment rentals, talent scheduling, and more.

WEBSITE DEVELOPMENT / WEB DESIGN
npbeautiful.com

Scope of Work:
• Work with NP Beautiful team in conjunction with their partnering digital agency to update, refresh and provide copy text for the company website.
• Work with NP Beautiful within their Shopify web design platform to create a brand aligned look that matched with the global creative direction. 
• Set up the foundation for Press Page (blog) to share key stories and news surrounding the company.

BRAND ALIGNMENT / MARKETING STRATEGY / LEADERSHIP / DIGITAL MARKETING / GRAPHICS / CONTENT
zeroenergyco.com

Scope of Work:
• Ideated, implemented, and built a program to infuse the company with collegiate talent from top Southern California Universities. 
• Managed & Coached 23 college students resulting in resulting in more than $800,000 dollars in contracted business for ZEC.
• Creation of all marketing collateral to support sales- Infographics, pamphlets, website development, brand management.
• Spearheaded company culture re-platform through implementation of training programs, team building event, & recognition programs.

BRAND DEVELOPMENT / DIGITAL MARKETING / INFLUENCER MARKETING / CREATIVE
shapedbyscience.com

Scope of Work:
• Manage daily email marketing blast to organic subscriber base of 8,000 subscribers
• Create all art, graphics, video, and other content related pieces for the business.
• Develop website creative, copywriting, and analysis/management of paid media data to support online advertising efforts.
• Work with brand aligned organizations, influencers, and paid media services to generate online revenue and growth for the business.

Evanello Enterprises LLC.

BRAND MANAGEMENT / WEBSITE DESIGN / COPYWRITING / PROJECT MANAGEMENT
evanelloent.com

Scope of Work:
• Create online brand elements for Evanello Enterprises LLC. for company webpage.
• Branding Scope Includes: Webpage layout (template), webpage design (colors, typography), branding (copywriting, imagery, graphics).
• Work with client and agency representatives to achieve all UI/UX goals.

BRAND MANAGEMENT / TRADE MARKETING / PROJECT MANAGEMENT
arnette.com

Scope of Work:
• Coordinate all aspects of quarterly POP executions including but not limited to: creative selection, POP production, POP distribution and final in store merchandising.
• Assist Regional Channel Sales Managers, their respective reps, as well as field marketing team with tools to activate and share brand/product stories at local, regional, national and international events/tradeshows
•Other projects included: national fixture distribution and repair, as well as one off projects specific to local brand activations rep/account marketing support.

EVENT MARKETING / BRAND MANAGEMENT / ACCOUNT MANAGEMENT
peligrosotequila.com

Scope of Work:
• Plan, execute and promote Peligroso Tequila at promo events throughout Southern California and Arizona.
• Sales Sub-Rep for Orange county and inland empire sales reps. Tack include account service visits, inventory, re-order/restocking, distribution and delivery. 
• Manage product inventory and P.O.S. materials for promotion events and shipments.
• Assist Marketing director in planning and organizing social media/digital marketing strategy in order to spread brand awareness.
• Other responsibilities: Inventory Management and reporting, packaging and shipping.

ACCOUNT MANAGEMENT / PRODUCT MERCHANDISING / PROMOTION
diageo.com

Scope of Work:
• Oversee 19 established chain grocery accounts and merchandising and marketing efforts for specific brands within Diageos portfolio of wine and spirits. 
• Achieve distribution and growth objectives for portfolio of wine/spirit products in a specific geographic region through effective
account management with existing retail customers. 
• Introduction of new products, improved distribution, and in-store promotion.
• Develop the trust and confidence of the retailer through knowledge of spirits and wine products, persuasive presentations, and
persistent overcoming of objections.
• Meet presentation guidelines for coupon promotions and seasonal programs built to drive sell through and deplete inventory for re-order.
• Stay abreast of business/market conditions, intensively plan sales efforts, recognize new opportunities within each account and
maintain the necessary territory records.